Generative AI continues to expand its footprint with recent noteworthy developments. Ad agencies are capitalizing on Generative AI to accelerate ad campaign outputs, gaining new business ventures. Microsoft has rolled out Microsoft Copilot for Windows 11, an "everyday AI companion," indicating a trend towards integrating generative AI with operating systems to enhance user interaction and system dynamism.
Meanwhile, a fresh EU bill underscores the necessity for clear demarcation between AI-generated and human-created content, advocating for transparency in generative AI applications. McKinsey's 2023 Global Survey pinpointed the significant growth of generative AI tools, marking 2023 as a breakout year for this technology.
Lastly, Meta's introduction of new chatbots to its messaging apps showcases its endeavor to secure a position in the AI chatbot arena, reflecting the broader competitive landscape of generative AI.
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