Analysis Plans and Sample Plans

Constructing Powerful Jobs-to-be-Done Surveys - Part 1 of 8

This is the first post in a series of posts about constructing Jobs-to-be-Done surveys. I’m sure many of you have done plenty of surveys. However, based on the reactions I’ve seen from seasoned veterans when these are put in front of them, they are aghast at the length and complexity.

Hey, you do what it takes to get the best information you can get, and the traditional ways are only good if they validate your bosses opinion. That’s not the goal here.

At the end of the series, I’ll make a template available that pulls all of this together. Everyone likes template, right?

Analysis Plan

Having an analysis plan in place before initiating research serves as a structured blueprint that guides the data collection, evaluation, and interpretation processes. It ensures that the research team aligns on key objectives, methodologies, and expected outcome…