What is Your Pain? And other Intelligent Questions (Part 1)

Rethinking the Business Requirement

Hypothesis: Traditional approaches to capturing customer needs and/or business requirements do not produce repeatable results; which is why interventions to capture them must be constantly repeated over time.

We are all innovators and are continually forced to solve problems in our daily lives. We may not come up with breakthrough changes that transform the world, but we try to improve our lives; make things easier or better. I’m constantly trying to figure out more efficient ways to get the dishes cleaned or into the dishwasher, to no avail. They just keep piling up!

While we are often focused on our personal lives, where we tend to be consumers of innovation, we also need to consider our work lives where we may be tasked with making a process or procedure work better. Sometimes we hire consultants to intervene and solve problems. They are innovators too.

Everyone is an innovator; but everyone speaks a different innovation language; which is exactly wh…